Nupur Kanoi

Nupur Kanoi started her namesake label in 2006 after working as a stylist and a writer for Verve and training with fashion designer Anamika Khanna. Nupur Kanoi earned her fashion design degree from NIFT Kolkata. Nupur considers her design aesthetic to be artistic, experimental and swanky.

Nupur Kanoi uses handcrafts, surface texturing and attractive colours to create her signature style.

She is not afraid to experiment with unusual drapes, silhouettes and fabrics to bring the unexpected styles season by season. She wants her pieces to show the beauty of the human hand and feel natural. Her creations are defined as fun and bold with a creative edginess.